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The 2023 live-motion Barbie Film spurred a cultural trend, driven by Mattel's advertising partnerships and organic articles. What should Mattel's executives do up coming with their most valuable franchise? And will they extend their brand technique for Barbie to other toy models?
The best groups and corporations Do not just Get better from setbacks; they purposefully understand from them to better serve their shoppers.
Subject cases commonly just take two months to finish - from acquiring a host organization’s acceptance to maneuver ahead with a case, to conducting onsite interviews, and drafting a case that paints a picture of your administration concern and delivers a mix of real-environment uncertainty and data essential for selection-earning analysis.
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The recently appointed chief of Wisconsin's African American chamber of commerce seeks to revitalize the state's minority-owned modest businesses.
“How can This Site you go into an ambiguous condition and have to The underside of it? That skill – the ability of figuring out a system of inquiry, to choose a system of motion – that talent is as appropriate these days as it was in 1921.”
But the corporate struggled to balance its rapid rate of advancement and initiatives to reach new customers with protecting focus on its social mission. How really should Bombas control these a fancy online Procedure?
So how exactly does the organization's legendary, very affordable nylon handbag fit into its portfolio of luxury leather goods?
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How will she and her group balance improve as opposed to continuity in a fast-changing economic and geopolitical landscape?
HBS learners and linked here alumni are critical, collaborative learners with various backgrounds and Views that positively impression companies and make a change on the globe.
How the globe's foremost online travel accommodation platform has set experimentation at the center of the way it models activities for its consumers and partners.
Case crafting is a vital power powering analysis at HBS. Practically 80 % of cases applied at company schools around the world are made by HBS faculty. HBS case studies have helped refine the abilities and small business judgment of tens of 1000s of learners, practitioners, and teachers across the world.